There is an undercurrent of self-loathing that flows through No More Heroes. Travis is a pathetic, misogynistic loser. Its women are manipulative, unlikeable sex objects that are ogled by Travis and the camera. The game revels in punctuating the mundane with violence, but that violence is just another cheap joke. There is no meaning to the connection between the catharsis intended for Travis and the catharsis intended for the player. No More Heroes constantly uses Travis as a caricature of its audience but does nothing meaningful with that. Its self-aware mockery is meant for a cheap laugh that never comes.